Design Director at B12
Design | Greater New York City Area, US
For nearly 10 years I have served as user researcher and user experience designer for mobile, web, intranet, and desktop applications. I have had successful collaborations on project teams of various sizes and geographic distributions. As a consultant, I have worked in the financial services, healthcare, pharmaceutical, media, education, non-profit, and automotive domains. My work has led me to crawl on the floor while drawing with children, sit in families’ homes discussing money matters, and interview oncologists.
I find people to be an incredible source of inspiration. In conducting user research, I enjoy taking on the roles of detective, data analyst, and interpreter. When interacting with a project team, I adopt the additional roles of user advocate, negotiator, and designer.
Specialties: contextual research, observational research, participatory design, in-depth interviews, card sorting, usability research, user acceptance research, moderation, video & photo documentation, eye tracking studies, survey design